Personal branding isn’t just for college students angling to enter the workforce. Rather, personal branding is a lifelong effort, one that’s constantly evolving and requires regular maintenance. Our individual brands define who we are in the workforce — they guide our career paths and have an indelible impact on our financial future. In short, they’re one of the most important aspects of professional life.
Harvard accepted 5% of 39,051 college applicants (Class of 2020)
35% admissions officers have visited applicants’ social media profiles
Cornell accepted 14% of 44,966 college applicants (Class of 2020)